Dr. Hero

Dr. Hero is not looking to replace doctors with AI, nor simply to put doctors on video. Dr. Hero builds solutions that help doctors treat patients more efficiently and more safely. Our brief was to develop a new approach to human health and make online check-ups feel easy, with doctors portrayed as heroes.

Colour: brighter aqua and naval tones that convey wellness and healing. We rebranded the logo around a caped hero and built a complete stationery set from it.

We also designed the Dr. Hero website, where people can connect with doctors anytime, anywhere: 24/7 healthcare support, help within 15 minutes and fast delivery of medicine.