Cold brew coffee brand, packaging and label design
Creating a brand is the most essential aspect of any business. For Holyshot we envisioned the ideal customer from day one and shaped every decision around them, from the logo and typography to the pattern, colour palette and finally the cold brew can itself.
We started with hand-drawn explorations, testing how the name, a halo and coffee culture could come together in one mark. The chosen direction was then built out into a full identity system with its own typography, pattern and palette.
For the packaging we designed four different alternatives of the can, each with its own personality, alongside a complete label with nutrition facts ready for production.
Tell us where you want to go. We will come back within one working day with ideas, not a sales script.
